Chinese companies operating in the European Union just reported something unusual:
Business conditions have deteriorated for the sixth straight year.
Reuters framed it as sentiment.
It’s much more than that.
It’s a signal — and it’s coming at a time when global supply chains are already under pressure.
Most people will read this report and move on.
Importers shouldn’t.
Because what is happening to Chinese firms in Europe today is not an isolated trend.
It’s the start of a global pattern that will hit anyone connected to China’s supply chain architecture.
The survey behind the Reuters report was simple: nearly 200 Chinese companies rated the European business environment at 61 out of 100, down sharply from 73 in 2019.
Their complaints were consistent:
None of this is accidental.
Europe is deliberately recalibrating its exposure to China — economically, politically, and technologically.
It is not hostile.
It is cautious.
And caution is now policy.
For years, the U.S. moved alone:
301 tariffs.
Export controls.
Origin enforcement.
AD/CVD expansion.
UFLPA.
Now Europe is moving too — slowly, quietly, consistently.
When the two largest Western trade blocs align on risk, the rest of the world follows.
Not because they want to, but because global supply chains force them to.
What you’re seeing in the EU today is a preview of what’s coming everywhere:
Vietnam sees it.
Malaysia sees it.
Thailand sees it.
Because their growth depends on being a credible alternative to China — not a hidden extension of it.
This shift is not ideological.
It’s structural.
And it reshapes the risk profile of anyone sourcing from Asia.
Three points matter:
The EU confirming six years of decline is proof that China’s old access model is breaking everywhere.
A factory in Vietnam doesn’t solve your problem if the ownership, equipment, or component flow is still dominated by China.
The U.S. already enforces this through CBP.
Europe is beginning to.
ASEAN will have to align to protect trade privileges.
If your supply chain touches China — directly or indirectly — your “risk spread” is now global.
Here’s what we see on the ground:
The surface is changing.
The substance isn’t.
That’s where importers get hurt.
Expect the following, globally:
The world isn’t decoupling from China.
It’s regulating China.
And every importer is caught inside that shift.
This isn’t about fear.
It’s about control.
If Europe is showing six straight years of deterioration, it means the cushion is gone.
It means importers can no longer rely on geography alone.
It means supply chains must be defensible, not just diversified.
The days of “China risk is for American importers” are over.
It’s now a global standard.